Category Archives: Beyond the Screen

The Only Way Out Is Through by Muhammad Azka Muharam Photo by Ovan Mustofa & Reza Zulmi Yustisia April 06, 2021 Alto has become our iconic product since 2017. The distinguished silhouette has been our classical piece, our Moonlight Sonata, a living witness of our journey in creating sandals. This year, we decided to put […]

Beyond the Screen: Duality Phase III (Acceptance) Text By Ulfah Agnasti Photo by Ovan Mustofa January 14, 2021 It’s been a few months since our latest project Duality Phase III came out. What ends up as an authentic project often has a much different story if we take a step back behind the scenes. We want […]

Beyond the Screen: Enigma (Private Viewing) Text ByUlfah Agnasti Photo by Hi Jack Sandals November 05, 2020 There are so many ways to collect observations and insights. One of them is a collaboration. At the end of this year, we did one with House Of Jealouxy. On 20 November 2020, we held a private viewing […]

Beyond the Screen: Enigma Text by Ulfah Agnasti Photo by Raja Siregar, Ovan Mustofa January 05, 2021 Since we got a lot of enthusiasm from our collaboration with HOJ, we need to express the excitement behind the scenes of this project. It’s a new thing, not just to you but also to us, to collaborate […]

Duality Phase I (Alias) By Muhammad Azka Muharam Photo by Ovan Mustofa September 24, 2020 It’s a state of being dual, if there are two sides to a coin, metaphorically speaking, there’s a duality. We often found it in our daily life, peace and war, love and hate, up and down, black and white are considered […]

Duality: Hara By Rachma Utami Pratiwi Photo by Ovan Mustofa, Farah Shafia September 24, 2020 The new complexion. We can relate to the process when a snake is releasing its old skin to keep alive, that’s what we did with Hara. It’s another two-strap sandal, but its facade is clean different. Comes in two colorway, […]

Duality: Dali By Rachma Utami Pratiwi Photo by Ovan Mustofa, Farah Shafia September 24, 2020 The new border. To stretch or to pull, it’s the game of living. We play a role in society with other creatures and create a bond that has to be maintained. Like a cord, tie it up when it needs […]