We are looking for an experienced and creative Social Media Strategist to join our team at Hijack Sandals. As a Social Media Strategist, you will be responsible for developing and implementing our Social Media strategy to increase our online presence and improve our marketing and sales efforts. You will work closely with Social Media, Marketing, and Sales departments. 

Duties and responsibilities

Develop, implement and manage our social media strategy

Define the most important social media KPIs

Manage and oversee social media content

Stay up to date with the latest social media best practices and technologies

Use social media marketing tools

Work in a multidisciplinary team with the creative team: copywriters and designers

Collaborate with Marketing, Sales, and Product Development teams

Track and analyze SEO to provide effective solutions for content optimization

Managing industry professionals and influencers via social media

Provide constructive feedback

Requirements and Qualifications

2+ years experience as a Social Media Strategist or a similar role

Excellent knowledge of Instagram, TikTok, YouTube, and other social media best practices

Practical knowledge of SEO and web traffic metrics

Experience with doing audience and buyer persona research

Good understanding of social media KPIs

Outstanding multitasking skills

Critical thinker and problem-solving skills

Team player

Good organizational and time-management skills

Great interpersonal and communication skills